MYOB - 3rdspace
8260
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MYOB ‘Simplify Success’

 

ISSUE

 

To engage SMB’s outside of product campaigns with content that was of benefit, easy to understand and consume.

 

INSIGHT

 

SMB’S want and need simple solutions to run or start their business.

 

IDEA

 

Become the trusted adviser who could enable SMB’s to build and grow their business with a platform that would help them “ Simplify Success”

 

ACTION

 

Create 20 videos and over 80 blog articles with a strong supporting social strategy to simplify Success

 

See Blog Content

 

264,424 people clicked through to the post a job website
Cost per view You Tube 6 cents
50% of people completed views on YouTube
2.6 million views on YouTube

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